Go to app.evarist.ai/start and enter your work email. We send a magic link, so there is no password to choose. Click it and accept the Terms.
Enter your domain. Evarist registers the site, hands you your tracking snippet (the real one, with your site key), and starts reading your pages while you wait, so it knows your business before it sees a single visitor.
Put it in your pages' <head> or your tag manager, or send it to whoever owns your site's code. Data starts flowing within minutes. Lost the snippet? It is always in the app, under Settings.
Settings, Overview tells you whether events are reaching us, and when the last one did. A real visit shows up within about five seconds.
Plain language in, analysis out, down to a single session. Ask in the app, or from your assistant.
Turn any click into a named, tracked event, a button, a link, an add-to-cart, just by asking. Mark the ones that are outcomes as goals, with an optional revenue value. No code, no tag containers.
"Track clicks on my Add to cart button." Evarist lists the buttons and links it can see on your site.
Evarist shows exactly what the new event would match before anything is saved.
Approve it and tracking starts immediately.
A goal fires a conversion whenever it matches, and can carry a revenue value. Keep one primary conversion, the outcome your headline numbers count: the first goal you set becomes it automatically. Tag the steps leading to it (a pricing-page visit, a "Book a demo" click) as ordinary events, so one conversion is only counted once. Evarist never creates a goal on its own; a conversion always needs you to set it.
Everything above works on its own. Connecting Evarist to your assistant adds one thing: you can ask about your traffic without leaving the conversation you are already in, and set up a tracked event by describing it. Setting a website up, its domains and your teammates all live in the app.
Click Add to Claude above, or on claude.ai go to Settings → Connectors → Browse connectors and pick Evarist. Click Connect.
Claude sends you to Evarist. Enter your work email; we send a magic link, so there is no password. Click it, accept the Terms, and you're connected.
In ChatGPT, go to Settings → Apps & Connectors → Advanced settings and enable Developer Mode.
Go to Settings → Connectors → Create. Name it Evarist, paste the server URL https://app.evarist.ai/mcp, tick the trust box, and click Create.
ChatGPT sends you to Evarist. Enter your work email; we send a magic link, so there is no password. Click it, accept the Terms, and you're connected.
In a chat, open + → More → Developer Mode and pick Evarist, once per conversation.
Evarist is a remote MCP server. Add it as a custom connector with the URL https://app.evarist.ai/mcp.
Your assistant sends you to Evarist. Enter your work email; we send a magic link, so there is no password. Click it, accept the Terms, and you're connected.
Evarist reads your traffic: pages, sources, clicks, conversions. That is behavioral data. It can also learn facts you define about a visitor, like whether they're an employee or which plan they're on, so you can segment or exclude your traffic by them. And it can set up what you measure: tag an event, set a goal, declare a visitor property. Everything else about your account, adding a website, its domains, your teammates, lives in the app. Changes go through tools marked as writes, so assistants that honour that marking ask you to approve them first; new tagged events are previewed before they are saved.
It can't touch your website: no code, no content, no deploys. It can't spend money, and it can't delete your analytics. And it doesn't see who your visitors are: no names, no payment details, and no email addresses unless you ask us to switch on email capture for your site, or your site also runs Wisepops forms that capture them. With it on, and only after the visitor consents, the tracker records the email address they submit in a Wisepops form, or that your site passes to it, so you can connect it to their visits: see identified traffic. Otherwise the tracker doesn't read what people type. On a Shopify store, our checkout pixel also records the search terms visitors submit in your store's search: see the privacy policy.
Email support@evarist.ai and we'll get you connected.