Your visitors tell you everything. Your tools kept it from you.
Every day, your visitors run the most valuable market research money can buy. For free. On your site. What they want, what they hesitate on, what they almost bought. It's strategic intelligence, and it already belongs to you.
But the tools built to read it turned it into charts, and charts made it a specialist's job. So the intelligence stayed locked in complex, expensive dashboard tools.
So we didn't add AI to analytics. We started over.
Here's your funnel for the week of Jul 13–19, step by step. Filter it by week, source or product.
Jul 13–19 · All sources · All products
Sessions
358,133
53% ➤
Product page
188,813
19% ➤
Cart page
35,191
11% ➤
Order confirmed
3,926
Over half your sessions reach a product page, but the sharpest drop is product → cart: only 19% carry through. That's where a nudge pays off fastest.
Break the drop down by traffic sourceWhich product family converts best?
How is our AI traffic growing, and is it any good?
⚙ evarist · AI traffic review · weekly ✓
AI-assistant traffic is up 240% since March, but almost all of it is early-stage. Here's the daily trend and who actually arrives.
Trend · 188 sessions · 22 days
Segments · who arrives via AI
Segment
Sessions
Demos
Blog readers
149
5· 3.4%
Ready-to-buy
20
5· 25%
Explorers
4
0· 0%
AI sends you almost entirely blog readers: huge volume, but only 3.4% book a demo. The rare Ready-to-buy visitors it sends book at 25%, six times higher. The intent is there; AI just isn't sending much of it yet.
Which assistants send buyers?Show the demo bookings from AI
Show me our most recent demo booking. How did they get there?
⚙ evarist · get_visitor_journey · 28 events ✓
Your latest demo booking. Northstar AI took nine days and six visits to decide.
NA
Northstar AISan Francisco · Desktop · 6 visits stitched into one journey
Demo booked
Day 1Found you through an AI assistant
Day 3Read the Shopify integration guide
Day 6Compared Growth and Scale, twice
Day 9Booked a demo, no rep touch
They hesitated on pricing, not on the product. The Shopify guide is what brought them back.
Full event timelineWhat convinced themThis week's demos
What you can ask it.
Summarize what happened on my site this weekWhich products and collections do my visitors want most?Which features or pricing plans attract the most interest?Build the demand map of my sitePrepare a brief before my call with a prospectTrack what changed in my traffic since last week
How it works.
Zero tagging plans
Evarist finds every click, form and conversion. Naming them takes a sentence, not a GTM project.
It knows your business
It learns your products, your categories, your content and your pricing, so answers name them instead of URLs.
Real journeys, not averages
One visitor ID stitches every visit into a single story. Nothing gets averaged away.
10× lighter than GA4
One tiny script. Nothing to configure, and nothing to slow your site down.
You choose what it knows
Evarist starts with behavior and no identity. No third-party data, no cross-site tracking. A visitor ID is not a name. Turn identification on when you want it.
Built for your agents
Ask in Claude or any MCP client. Your own agents can ask the same questions and act on the answers.
Evarist runs on a behavioral data engine that has been in production for years and processes 25M+ sessions a day.
60B+
events stored
Get started
Ask it your first question today.
Free during the beta.
1
Connect our MCP to Claude
One click from the Claude connector directory.
2
Let Claude guide you
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